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Amanda Nozaki
Mechanical Engineer & Art Ext. Student
Intro to Creative Directing
Pasadena Art Center, Summer 2022
Creative Directors are the leaders who determine how a brand frames itself to give a particular impression or message to the audience. In this class, we were given a fake brief to reimagine how to introduce a particular product line/company to a certain consumer demographic. We then pitch different concepts for potential campaigns, including ads of various mediums, manifestos, and marketing executions.
Double-Click on the images to download the campaign pdf. If you prefer the Powerpoint version, feel free to message me.
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